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BA (Hons) in Marketing Top-Up

BA (Hons) in Marketing Top-Up


This programme is aimed at producing graduates who are empowered with essential marketing tools and knowledge sought by employers in today’s dynamic global workplace. The BA (Hons) in Marketing Top-Up qualification, is designed to give you a comprehensive in-depth understanding of the key skills and practices used by marketing executives and their organisations to make informed marketing decisions that are vital to the success of any


  • EduQual Extended Advanced Professional Diploma in Business & Marketing Management (Level 4 & Level 5) or equivalent
  • Applicants with 3-5 years marketing experience evaluated on a case by case basis
  • A good command of English (IELTS 6.0 or equivalent for students requiring a Tier 4 visa)


Blended learning is ideal for students who are unable to get access to a physical classroom but are still seeking structure, support and quality learning materials. To help you gain the most from your studies, we have created a range of valuable resources.

We offer:

  • Dedicated one-to-one online tutor support
  • Live webinars per module from subject experts
  • Access to the state-of-the-art Learning Platform (LP)
  • A comprehensive e-library with digital publications

Course Information

The BA (Hons) in Marketing and Extended Advanced Professional Diploma in Business and Marketing Management programme is designed for recent school-leavers, and more mature applicants without a marketing qualifcation, but holding marketing experience and wishing to obtain a recognised degree in order to enhance their career prospects in marketing.

This honours degree programme helps to equip you for a career in the marketing field, providing a range of practical and theoretical skills that are transferrable to the marketing function of any business sector. The global focus of this programme will develop your ability to strategically analyse complex business situations and enhance your awareness of the various factors that are currently shaping the demands of businesses and consumers in a local and global context.

BA (Hons) in Marketing Top-Up

  • Strategic Management Analysis
  • International Marketing
  • Marketing Consultancy
  • Sustainable Management Futures
  • Retail Marketing
  • Organisational Transformation in Practice
  • Undergraduate Major Project

Students who have successfully completed the Extended Advanced Professional Diploma in Business and Marketing Management will be able to gain entry to BA (Hons) in Marketing “top-up” stage, which forms Part 2 of this qualifcation. The BA (Hons) top-up stage is delivered
in partnership with WCC, and students will be following this stage via WCC’s award winning Learning Platform.

Course Delivery

The course would be delivered on a blended learning format encompassing highly interactive sessions, workshops, seminars, project work and case studies. During the qualification students will have full access to WCC’s Learning Platform, where they can access all course materials, lecture notes, case studies and practical applications as well as access to regular online webinars, delivered directly from London.

In addition, staff at your support centre are also available to provide local support and assistance to students.

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Duration 1 Year
Price £2,500.00

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